Campaign

Pulse Athletics launch

Pulse needed a launch that punched far above its stage. We built a go-to-market campaign — platform, content engine and paid media — engineered to compound attention into demand.

2025
Year
Pulse
Client
Pulse Athletics launch
18M
Views in 6 weeks
+140%
Sign-ups
4.2×
Return on ad spend

The challenge

A new entrant in a crowded category with a modest budget and a tight launch window. The work had to earn attention, not buy it outright.

What we did

A bold creative platform, a high-velocity content system and tightly optimised paid media — measured and tuned weekly to turn views into sign-ups.